Haitham AssoliRead this in Arabicاقرأ هذه الصفحة بالإنجليزية
Back to the sheet

Web2026

Hijabk

A Jordanian atelier for khimars and abayas, ordered over WhatsApp.

A storefront for a workshop in Amman making khimars, veils and abayas from Korean and Turkish fabrics. Orders go through WhatsApp, payment is cash on delivery, and shipping covers every governorate.

Production
Hijabk
Role
Solo
Year
2026
Status
Live
Format
Web
Built with
Next.jsTypeScriptTailwind CSSRTLSEOWhatsApp ordering
Where to find it
Hijabk — A Jordanian atelier for khimars and abayas, ordered over WhatsApp.حجابك — مشغل أردني للخُمُر والعبايات، الطلب عبر واتساب.

Treatment

The client sells through Instagram, where every order is a DM conversation and nothing is browsable. Customers cannot see the range, and the workshop retypes the same answers all day.

تبيع صاحبة المشروع عبر إنستغرام، حيث كل طلب محادثة خاصة ولا شيء قابل للتصفح. لا يرى الزبائن التشكيلة، ويعيد المشغل كتابة الأجوبة نفسها طوال اليوم.

The site gives the catalogue a permanent home while leaving the ordering exactly where the customer is already comfortable. A tap opens WhatsApp with the item pre-filled, so nothing about the sales process had to change.

يمنح الموقع الكتالوج بيتًا دائمًا مع إبقاء الطلب حيث يرتاح الزبون أصلًا. نقرة تفتح واتساب والمنتج مُعبّأ مسبقًا، فلم يتغيّر شيء في عملية البيع.

Challenges

  1. Do not replace a checkout that works

    The problem

    The obvious move is a real cart and online payment. But the customers here expect cash on delivery and a conversation before buying. A card form would have lost sales, not added them.

    What I did

    The site is a catalogue that hands off to WhatsApp with the item and size already written into the message. It removes the browsing friction and keeps the part that was already working.

Results

  • A browsable catalogue feeding WhatsApp orders, with delivery across Jordan.كتالوج قابل للتصفح يغذّي طلبات واتساب، مع توصيل لكل الأردن.
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