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Mobile lead · 2025
Rooh Al-Jouf
A digital guide to the Al-Jouf region
Al-Jouf, Saudi Arabia
Rooh Al-Jouf walks a visitor through the region: its heritage sites, its olive country, where to eat, where to stay, and what is on this week. Built bilingual from the first screen, because half its visitors read Arabic and half do not.
What made it interesting
- A custom splash and transition sequence that sets the tone before the first screen loads.
- Bilingual content model — every destination carries both languages, with layout mirroring rather than a separate app.
- Deep links so a shared destination opens on the destination, not the home tab.
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